Comedian Al Murray will stand in his guise as The Pub Landlord against UKIP leader Nigel Farage at the general election.
Mr Murray, whose character is based around a love for all things British, has formed the Free United Kingdom Party.
He confirmed he would stand for election in Thanet South, in Kent.
He said: “It seems to me that the UK is ready for a bloke waving a pint around, offering common sense solutions.”